Eco Fashion World

I feel very lucky being surrounded by people who encourage me to keep on flowing! In other words, encourage me to go on (eco) shopping. Today I received this lovely pink ecobag by post. A present from my sweet mother and her best friend Erna.

This cute Rosette Ecosilk bag is a stylish alternative to plastic bags. Made from endlessly recyclable 100% (parachute silk) nylon, these bags fit perfectly in your handbag. Very useful for your juicy groceries or handy to carry your new eco pumps. Check their website for other shinny happy colors.

'Vision, material, concept and construction are the elements needed to achieve form' A nice starting point for the third edition of the Arnhem Mode Biënnale. SHAPE will be the theme and is the connecting thread of the greatest cultural fashion event in the world. This year more than 80 fashion labels are participating, including Raf Simons, Hussein Chalayan, Martin Margiela and Viktor & Rolf.

It was a ton of fun working on this event and learning more about eco-fashion. I came into this project knowing very little about this industry, but this was a great way to learn. I am looking forward to a summer wardrobe full of Stewart+Brown, Loyale, and Kelly B. Their lines all just scream "summer!" to me.

'There are 180 people in my year and 95% is nerd. They're glued to their laptops and are programming with all kinds of numbers all day long. It's sooooo boring! And I'm a girl you know, I love fashion. I need to do something else then this Banking & Finance Masters'. Selina is ready to write her final thesis and sits across me in her trendy outfit and with a paper full of questions about researching eco fashion. 'I'm not sure yet what I want to do in half a year, but I don't want to work for a bank. This climate is so depressing and I want to be hopeful and do something more fun. Do you think they need me with this background?'

I have the terrible habit of calling people by their name and then add 'sweetie'. Not people I haven't met before of course, but if I know them for one day, they might run the risk of being called 'sweetheart'.

As a yeti I walk into the beautiful university building of Oslo's business school. It's 8.30 and I'm meeting Eivind Ødegard of Fin that just received the prestigious Nåløyet award. 'Doesn't matter you look like you just survived a snow storm including red nose, messy hair and boots that leave a muddy trace, you're meeting with a girl, she'll understand', I tell myself. 'You must be Kim', I turn around and see a tall and attractive guy with brown curly hair smiling at me. Eivind?

Surfing the internet this weekend, I found this fun video clip on the website of Threadbanger.com. And between you and me, it made me start dancing through the living room. So I guess that says enough…

That we are facing a cultural shift towards a more sustainable and happy world is my personal certainty. Reading all the online magazines and blogs about eco-fashion makes it clear to me that a lot of people spread over all continents are aware of this global movement… But in between all this hope and positive signs of change I sometimes need a reality check.