| Here’s to you So Critical So Fashion! |
| Written by Laura Molteni - Wednesday, 12 October 2011 | |||
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In conjunction with the Milan Prêt-à-Porter Week this season, was the second edition of So Critical So Fashion, an event dedicated to critical, ethical, and independent fashion. Thirty nine designers gathered with the opportunity to introduce their collections and sell directly to the public. Attendees were also able to participate in workshops, and enjoy the beats of of the on site DJ.
di Romeo di Romeo Shoes are made with no animal products. The new collection has uppers in organic cotton and linen or microfiber, cork lining and soles made of recycled rubber.
Francesca and Margherita Paglia Two sisters with a passion for sewing, Francesca and Margherita Paglia use end fabric rolls from large Italian textile companies and embellishments are handmade with recycled and excess materials.
Get TOgether Girls The Get Together Girls Collection is a project set up by the Kenyan association’s Anita’s Youth House, and Italian designer Roberta Vincenzi, to help Kenyan girls build a future for themselves.
Giulia Vento
The “Sweetea” dress designed by Giulia Vento for the exhibition Fashion in Paper 2011 - a special project presented within the event, is made with 400 bags of sugar stitched by machine.
HIBU
A young man full of energy is the heart of the brand HIBU. Each shirt has a funny character directly hand-sewn onto the tee, using scraps of fabric, making every item unique.
QuitAndMove Mexican fashion designer Luis Chaylian and an entire production made in Italy, are the ingredients that gave birth to the brand QuitAndMove. Underwear for men made with 100% organic cotton GOTS certified, offered in a catchy color palette.
Sartoria l’Orlando Furioso
Femininity is the common thread that characterizes the clothes and accessories of Sartoria Orlando Furioso. Materials are carefully selected and items are carefully handmade to ensure attention to detail. The lab, led by experienced tailors, has also started a rehabilitation and reintegration project for women who have had psychiatric disorders.
Stefania Masotto
Designer Stefania Masotto, only uses natural fabrics, dyes, and buttons (made from corozo, also known as tagua). Stefania buys organic fabrics only certified by ICEA, the Italian Ethical and Environmental Certification Institute.
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