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Written by Eva Anastasiu
- Sunday, 22 February 2009 |
NOIR FALL 09 NAVY GAITER
Deep
rich sailor hues are going to take some of the grey out of next winter
(although you will be mixing the new navy with your existing grey
wardrobe)! And just as us environmentalistas rediscover this classic
shade, traditionally navy clad politicians are starting to take green
fashion more seriously.
NOIR FALL 09 COPPER
That is just what happened on the opening day of London Fashion Week. The tone was set by Defra (Department For Environment Food and Rural Affairs) Minister Lord Hunt who announced the launch of The Sustainable Clothing Action Plan.
The plan has brought together over 300 organizations, from high street
retailers, to designers and textile manufacturers to battle the
environmental impacts of ‘throw away fashion’. Concretely, some of
these actions include:
-
Marks
and Spencer, Tesco and Sainsbury committing to increase their ranges of
Fair Trade and Organic, increasing take back and recovery of unwanted
clothing and supporting fibers/fabrics that enable clothing recycling.
- Nike
applying their Considered Design ethos to improving the sustainability
performance and innovation of all their product ranges.
-
Association of Charity Shops, Oxfam, Salvation Army Trading and
Textile Recycling Association – increasing consumer awareness on the
environmental benefits of clothing reuse as well as increasing clothing
recovery infrastructure in the UK. They will open more “sustainable
clothing” boutiques of high quality second-hand clothing and new
sustainably designed garments.
You can view a detailed roadmap of the plan on the Defra website.
NOIR FALL 09 NAVY COPPER
With all these good intentions in place, it was time to get a shot of inspiration from the Noir
catwalk show. The Danish label was the first luxury label to take a
stand on ethical workplace standards and tracking throughout the supply
chain. In founder Peter Ingwersen own words: “We want to make Corporate
Social Responsibility sexy!”. Sexy is still the name of the game for
Fall 2009 with inspiring reinventions of some codes of classic
bourgeoisie: rich navy silks mixed with copper sparkle for flowing
evening dresses, grey suits were anything but stuffy and the gaiter made
NOIR FALL O9 NAVY
its return to enhance both day and evening silhouettes. On another note
we were very happy to see that there was no fur in this fall
collection. Although Noir was using only fur certified by the high
standards of the Kopenhagen Fur, we still feel that killing animals
only for their pelts in a time when so many innovative materials are
coming onto the market is a bit passé.
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