| DENIM FOR THE LADS |
| Written by by Susan McKinley - Saturday, 26 June 2010 | |
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KUYICHI My grandfather was a sheep-farmer who believed denim was something that the shearers wore, not to be worn out in public – things have changed! Being a farmer himself, I think he would appreciate the effort that went into creating a product and fully approve of Allie Hewson and (U2 singer) Bono’s fashion label, Edun, that strives to give farmers in Tunisia a fair go from ‘grow to sew’. Edun is on the brink of releasing their next season’s jeans for men – with a bit of luck you will find them at a location near you. Another popular option is Loomstate which offers an impressive range of high quality eco-friendly jeans. An oldie, but a goodie, their style known as Mission is a classic cut that has been with the company since their early days – Mission is a regular pair of jeans: regular waist, five pockets and relaxed straight leg available in dark or light blue organic denim. Loomstate also creates shirts, tees, jackets (and clothes for the ladies) which are well worth checking out. Loomstate is available through retailers in the US, Canada, the UK, Europe and Asia, as well as online.
KUYICHI
For something a bit more refined check out Nau’s regular straight jean; a classic look styled with suit-quality tailoring for comfort and durability. Similarly Nau’s slack-er jean is a comfortable, light crisp pair of pants made with 9 oz organic cotton - more like a chino and available in dark indigo. Nau also has a slim tapered jean made from unworn, un-distressed organic cotton, with a tapered leg cut and dyed a dark shade. If you are looking for the skinny leg cut you might want to check out Levi’s Eco Skinny 511 Jeans – Eco Blue Flame. This is Levi’s slimmest fit, sitting just below the waist and skimming the leg to the ankle. Similarly, Kuyichi’s Collin is cut in a low sitting slim fit made from 11 _ oz organic cotton denim, dyed a tone of pure indigo, and created under fair-trade conditions in Tunisia.
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