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Home arrow News arrow BIBICO BECKONS IN TOPSHOP
BIBICO BECKONS IN TOPSHOP
Written by Jen Marsden   
Thursday, 09 April 2009
BIBICO1.jpg

With a background in designing for high street labels such as Zara and El Corte Ingles, Nieves Ruiz has made success of her own on the high street with her brand Bibico. The garments, which are produced to fair trade standards in India, offer affordability without losing out on considered - and gorgeous - design. Bibico works with Mumbai based women who are on the fringes of society to help set themselves up as self-employed and develop new skills through a co-operative venture.

After being part of the promoted ethical fashion collection in Topshop’s Oxford Circus for Fairtrade Fortnight, Bibico’s designs are remaining a more permanent fixture in the flagship store.

BIBICO.jpgRuiz is said to be ‘thrilled’ at this collaboration. ‘Topshop provides a great platform for fairtrade fashion to reach Britain’s core high street customers, spreading the word that ethical fashion doesn’t have to be expensive. Work has already begun on the next collection and it gives us the greatest sense of achievement to know that my friends back in India have a brighter future to look forward to.’

With prices starting at £26, it’s worth popping down to eyeball the summer range of casual smocks, tops and dresses.

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