Eco Fashion World

Fast-fashion culture adopted by high street stores has been subject of a lot of criticism, but we're happy to report about TRAIDremade Boutique. This concept, a unique collaboration between Fashion-conscience .com and the charity TRAID, replicates fast-fashion but in a 100% sustainable way. TRAIDremade Boutique will feature bespoke, limited edition pieces inspired by the latest high-fashion trends fresh off the catwalk. Brand new lines will be introduced every few weeks, only available to Fashion-conscience.com customers.

Fashion-conscience.com’s Director, Lianne Ludlow, always has an eye on the emerging themes on the international catwalks and creatively directs the designers at TRAIDremade. Donated clothing, end of fabric rolls and vintage hardware will be utilised to create beautiful new pieces, added to the continuously updated collections. This compresses the time it takes for key looks to get from the catwalk and into Fashion-conscience.com shoppers’ hands. Touches of Balmain are reflected in the first Autumn collection which includes tough leather jackets and pencil skirts, bodycon dresses, lace and zip detailing, soft oversized jersey, chunky knitted snoods and accentuated shoulders.

The collaboration is Fashion-conscience.com's stylish contribution to DEFRA's Sustainable Clothing Action Plan launched in February this year by DEFRA Minister Lord Hunt, and supported by companies such as Oxfam and Marks & Spencer, that aims to lower the impact and levels of waste clothing in the UK. The clothing and textiles sector in the UK alone produces around 3.1 million tonnes of CO2, 2 million tonnes of waste and 70 million tonnes of waste water per year - with 1.5 million tonnes of unwanted clothing ultimately ending up in landfill.

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