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COTTON
Written by Sandra CastaƱeda Elena - Saturday, 17 January 2009
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Kim and I met on our way to Izmir, Turkey, one warm September afternoon, just about three years ago. We embarked for our first Organic Exchange Global Conference. She was part of one of the most exciting projects on sustainable fashion that was taking place in The Netherlands, and I had just dropped into the organic textile world. The image of those intense days together, amidst so many special and inspiring people, thought provoking speeches from leading international companies and fun evenings by the sea, come back to me today as I get the confirmation from the Organic Exchange (OE) itself: I will start working as its business development manager in Europe in a few days. I can’t help the excitement! OE is an international organization committed to expanding organic agriculture, with a specific focus on increasing the production and use of organically grown fibers such as cotton. Its long term goal is to grow the amount of certified organic land farmed for fiber production by 50% per year. To support these efforts, the OE brings together brands and retailers with their business partners, farmers and key stakeholders to learn about the social and environmental benefits of organic agriculture, and to develop new business models and tools that support greater use of organic inputs. Consumer awareness is also one of its aims. So it seems we closed the first part of the loop…back together through EFW, let’s see what comes next!

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