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Written by Sandra Castaņeda Elena
- Sunday, 06 December 2009 |
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It is certainly not usual to see a government's head of innovation on
duty at a fashion event. ECOALF,
the new eco-brand under the umbrella of the Spanish company Fun&Basics made it possible last week at its
coming-out party downtown Madrid. Press, celebrities, stakeholders and
yes, government officials joined ECOALF's enthusiastic staff eager to
learn more about what ECOALF has to offer both to fashion and society
in the XXI century. It's not only about recycled PET fabrics but also
about recycled nylon from worn out fishing nets that would otherwise
end up in the ocean. Way to go!!
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