|ECOALF SHOWS OFF|
|Written by Sandra Castañeda Elena - Sunday, 06 December 2009|
It is certainly not usual to see a government's head of innovation on duty at a fashion event. ECOALF, the new eco-brand under the umbrella of the Spanish company Fun&Basics made it possible last week at its coming-out party downtown Madrid. Press, celebrities, stakeholders and yes, government officials joined ECOALF's enthusiastic staff eager to learn more about what ECOALF has to offer both to fashion and society in the XXI century. It's not only about recycled PET fabrics but also about recycled nylon from worn out fishing nets that would otherwise end up in the ocean. Way to go!!
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