Eco Fashion World

The Essentials

Ever heard of pine tree stockings? Welcome to the world of lingerie and home-wear brand g=9.8. Lingerie is very scarce in eco fashion, which makes g=98 a welcome pioneer. Architect Sophie Young has created a line of technical yet sensual designs, where soft colors combined with black create a look of geometric chic simplicity.  The pine tree fabric has antibacterial and thermal regulating proprieties and, best of all, can be machine-washed!

Ethic-Chic

g=98* represents the acceleration constant of the Earth’s attraction, an invitation to preserve the integrity of planet Earth. The cultivated pine used for the garments is enzymically processed into fibers, while a touch of spandex is added for a snug fit. All of g=9.8's fabric is OEKOTEX STANDARD 100 certified. The items are manufactured in a factory in France.

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